Talking about the insufficient coverage of wildlife issues in the news media is akin to flogging a dead horse. Certainly in conservationist circles. Conservationists never mince words about what they think of the media per se. Having worked on both sides of this divide, with both wildlife organisations as well as in the news media, I feel conservationists too should start owning up to their faults. A journalist who reports or writes about wildlife faces a number of problems, apart from the well...